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The new buzzword: Enterprise mobility
Embracing enterprise mobility to manage a business is a trend catching up rapidly among all organisations – big and small. It is making business flows seamless and life, much easier. If a business has...
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LINE partners with InMobi to target global app developers
InMobi, a player in the independent mobile ad network, has entered into an agreement with LINE Corporation to promote LINE Free Coins to app developers globally, who are looking to acquire users in...
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Apple & Samsung dominate Singapore’s mobile handset space
Singapore as a market believes in Apple and Samsung. Based on impressions, Apple remained the top manufacturer, followed closely by Samsung. Together they represented 86 per cent of total platform...
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Differentiated features of Quit Pro app helps track progress towards quitting...
Quit Pro, a mobile-based application that helps monitor an individual’s journey and progression towards their goal of quitting smoking, allows sharing the progress with friends, monitoring either how...
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App monetisation still biggest challenge for developers: Survey
The global mobile ecosystem has grown immensely in the last few years. Studies have shown how mobile data traffic has surpassed voice in the past few quarters. With this trend, most companies are...
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Eureka offers marketers new mobile engagement modules
Rahul Jayawant, Eureka Mobile Advertising Eureka Mobile Advertising, which monetises the idle screen of the mobile phone, released a new upgrade to its application that transforms it into the world’s...
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Increasing mobile traffic leads to upgrade of Financial Times app
The Financial Times released a refreshed version of its Android App, available on Android smartphones and tablets using operating system 4.0 and above. Rob Grimshaw, Managing Director, FT.com said,...
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Gamification, image-based apps clicking for mobile marketers in India
India is one of the biggest mobile markets in the world in terms of the sheer mobile penetration and the fact that mobile has turned to be the first device for a significant number of Indian audiences...
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